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Brand Manager

Abhaya Motors 4.5 | Marketing

Actively hiring
Mid | INR 1,130,000 - 1,440,000 / Yearly | Rourkela, India | Full Time · On Site
Openings: 3 Apply by: 12 Jul 2026 Education: MBA / Bachelor's in Marketin... Views: 2
Brand Strategy Campaign Management Market Research Budgeting Analytics
Posted 2 days ago · 18 applicants Sign in to apply

Experience

Mid

Salary

INR 1,130,000 - 1,440,000 / Yearly

Location

Rourkela, India

Job type

Full Time

About the role

Abhaya Motors is a Beauty & Personal Care company founded in 1998 and based in Rourkela, India. As a growing organisation of 51 to 200 employees, we combine the pace, ambition and ownership of a modern business with a genuine commitment to quality, integrity and the people who work here. Abhaya Motors is a beauty & personal care firm rooted in Rourkela, Odisha, established in 1998 with strong regional ground presence. By keeping operations close to customers, the firm offers faster service and stronger after-sales support. You can learn more about us at https://www.abhayamotors.ai.

We are looking for an experienced Brand Manager to join our team, working on-site from our Rourkela office. In this role you will be a key member of our Marketing function, contributing directly to our goals and working closely with talented colleagues across the business.

This is a hands-on role with real ownership and impact. You will apply your skills in Brand Strategy, Campaign Management and Market Research to solve interesting problems, ship work you can be proud of and help us raise the bar for what we do. You will collaborate with cross-functional teams, share your ideas openly and have the support you need to do your best work and grow along the way.

You will bring around 3 to 6 years of relevant experience and strong, practical knowledge of Brand Strategy, Campaign Management and Market Research. Just as important are clear communication, sound judgement, attention to detail and the ability to collaborate effectively with people across different teams and backgrounds.

Within your first few months, you will get up to speed with our products, processes and people, build strong working relationships across the team, and begin taking ownership of your own work. Over time, you will have the opportunity to deepen your expertise, take on broader scope and grow your career with us as the company continues to scale.

In return, we offer a supportive, inclusive and collaborative environment, competitive pay, meaningful benefits and the chance to do work that genuinely matters. We care about our people, invest in their growth and want everyone here to be able to do the best work of their careers.

If this sounds like you, we would love to hear from you. Abhaya Motors is an equal-opportunity employer: we welcome applicants of all backgrounds and are committed to building a diverse team and an inclusive workplace where everyone can thrive. Apply today and tell us why you would be a great fit.

Responsibilities

As a Brand Manager at Abhaya Motors, you will play a central role within our Marketing function and take ownership of a broad and varied set of responsibilities. Working alongside a collaborative, motivated team, your day-to-day duties will include, but are not limited to, the following:
- Build alignment across stakeholders and resolve competing priorities constructively.
- Mentor, coach and support more junior team members, helping them grow and do their best work.
- Own key projects end to end, coordinating stakeholders and ensuring successful delivery.
- Collaborate with sales to design and run effective lead-generation and nurture programmes.
- Monitor competitive activity and industry trends to keep our marketing fresh and relevant.
- Plan, execute and optimise integrated marketing campaigns across multiple channels to drive awareness and demand.
- Conduct market and customer research to inform strategy, segmentation and targeting.
- Manage budgets, vendors and agencies to deliver campaigns on time and within budget.
- Run experiments and A/B tests to continuously improve conversion and engagement.
- Define and report on the key marketing metrics that connect activity to business outcomes.
- Partner with creative and product teams on launches, events and go-to-market activities.
- Manage the content calendar and ensure brand consistency across all touchpoints and materials.
- Develop messaging, positioning and content that clearly communicates value to target audiences.
- Own and grow the company's presence across digital channels, including web, social and email.
- Track, analyse and report on campaign performance, attribution and return on investment.
- Uphold the company's values, policies, security requirements and standards of professional conduct in all activities.
- Ensure your work meets agreed quality, compliance and security standards before it is considered complete.
- Continuously develop your skills, seek feedback and stay current with the latest developments in your field.
- Handle confidential and sensitive information with discretion, care and integrity at all times.
- Support and step in for teammates when needed to help the team meet its shared goals.
- Represent the team and the company professionally in internal and external interactions.
- Bring energy, curiosity and a solutions-focused mindset to everyday challenges.
- Plan and manage your workload to balance quality, speed and competing demands.
- Contribute actively to a positive, inclusive, supportive and collaborative team culture.
- Communicate progress, risks and blockers clearly and proactively to your manager and relevant stakeholders.
- Identify opportunities for improvement and bring forward practical ideas to make our products, processes and ways of working better.
- Collaborate respectfully and effectively with colleagues across teams, functions, time zones and locations.
- Participate constructively in team meetings, stand-ups, planning sessions, demos and retrospectives.

What we're looking for

3-6 years of professional experience in a Brand Manager or similar role
Strong working knowledge of Brand Strategy, Campaign Management and Market Research
MBA / Bachelor's in Marketing
Excellent communication, problem-solving and teamwork skills

Benefits

At Abhaya Motors, we believe that looking after our people is the foundation of doing great work. We offer a comprehensive, thoughtfully designed benefits and perks package that supports your health, your finances, your growth and your life outside of work. When you join us, you can expect the following:
- Opportunities to attend, speak at and learn from industry events and conferences.
- Personal accident and term life insurance providing financial protection and peace of mind for you and your loved ones.
- Protected time for learning, regular internal knowledge-sharing sessions and access to leading online learning platforms.
- Regular team lunches, celebrations, offsites and social events that make work more fun, human and connected.
- Support for relocation where relevant, to help you make a smooth move and settle in quickly.
- Regular recognition and appreciation for great work, both publicly and privately.
- Transparent, structured pay bands and clear criteria for progression, so you always know how to grow your earnings.
- Allowances and reimbursements for work-related expenses, handled quickly and without unnecessary bureaucracy.
- Free snacks, beverages and regular catered meals to keep you fuelled through the day.
- Mental-health support including confidential counselling, an Employee Assistance Programme and a range of wellbeing resources.
- Flexible time-off arrangements and the trust to take the breaks you need, when you need them.
- A culture that actively encourages experimentation, stretch projects and learning from both wins and mistakes.
- A home-office set-up allowance plus the laptop, equipment and tools you need to work comfortably and productively.
- earned, casual and sick leave in line with company policy, plus public holidays, because rest and time to recharge are essential to doing great, sustainable work.
- A competitive salary that is reviewed regularly and benchmarked against the market to keep your pay fair and current.
- Transparent communication, regular all-hands updates and direct, approachable access to leadership.
- Additional wellbeing and volunteering days each year to look after yourself and give back to your community.
- Hybrid and remote-friendly working options, with the trust and autonomy to manage your own time and output.
- A modern, well-equipped office in a convenient location, with snacks, great coffee and plenty of collaborative space.
- Wellness perks such as gym and fitness-membership support, plus wellbeing initiatives throughout the year.
- Company-funded health insurance with access to a wide network of hospitals and clinics, plus an annual preventive health check-up.
- A performance-linked annual bonus that meaningfully rewards both your individual contribution and the company's success.
- Employee stock options (ESOPs), giving you a genuine stake in the company's growth and long-term success.

Education

MBA / Bachelor's in Marketing

Key skills

Brand Strategy Campaign Management Market Research Budgeting Analytics

Job details

Category
Marketing
Role
Brand Manager
Employment type
Full Time
Openings
3
Work mode
On Site
Experience
Mid level

About Abhaya Motors

A

Abhaya Motors

Beauty & Personal Care · 51-200 employees

Abhaya Motors is a beauty & personal care firm rooted in Rourkela, Odisha, established in 1998 with strong regional ground presence. By keeping operations close to customers, the firm offers faster service and stronger after-sales support. Its offerings are designed to be accessible, multilingual, and suited to first-time digital users. The company focuses on affordable, dependable products built for the realities of Tier-2 and Tier-3 markets. A commitment to quality and fair pricing has earned the company loyal repeat customers. The business steadily expands its network while adapting products to local needs and preferences. Today, Abhaya Motors continues to grow across emerging Indian cities while creating local employment.

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